Carousel widget
A carousel widget is a strip of shoppable video tiles that a shopper swipes through on a product or home page. Each tile plays a short clip with tappable product tags, so the buyer can see a price and add to cart inside the strip. It sits inline, horizontal or vertical, on any storefront.
A carousel widget is a strip of shoppable video tiles that a shopper swipes through on a product or home page. Each tile plays a short clip with tappable product tags, so the buyer can see a price and add to cart inside the strip. It sits inline, horizontal or vertical, on any storefront.
The carousel is the workhorse format for most D2C stores. It loads as a row of video thumbnails, plays muted previews, and expands to a full player when a shopper taps a tile. Tags inside the clip link to your existing product pages, so the catalogue, prices, and inventory stay in one place.
Horizontal carousels usually sit below the hero or under product images. Vertical carousels work well in a side rail or between sections on a long landing page. Both layouts are responsive and adjust to phone, tablet, and desktop without a separate build.
You decide which videos go in which carousel. A home page strip can pull a curated mix of brand clips. A product page strip can show only videos tagged with that SKU, so a shopper on the kurta page sees the kurta in motion, not unrelated content.
On beyondRegular
On beyondRegular you embed a carousel with one line of script, or in Shopify through the theme app embed with no code. Videos come from Instagram, TikTok, or direct upload on the Starter plan and above. Prices pull from your store catalogue, so Indian shoppers see INR by default, and checkout runs through your own gateway, whether that is Razorpay, Shopify Payments, PayU, CCAvenue, or Cashfree. GST and shipping rules stay with the store, not the widget.
Common questions
Where should I place a carousel widget on my store?
Two spots tend to earn their keep. A home page carousel near the top works as a visual table of contents for the catalogue and warms up cold traffic from Instagram or WhatsApp. A product page carousel, filtered to videos tagged with that SKU, helps shoppers who already have intent and want to see fit, texture, or use before buying. Many brands run both and keep the home strip curated, the product strip automatic.
Does a carousel widget slow down my store?
The beyondRegular carousel loads thumbnails first and only fetches a full video when a shopper taps a tile, so the initial page weight stays small. Clips are served from a CDN and play muted previews on hover or scroll. On Shopify the theme app embed adds the widget without editing theme code, which keeps your existing speed work intact. You can also limit how many tiles render above the fold.
Related resources
Floating video widget
A floating video widget is a small shoppable video player that sits in a corner of a website while the shopper browses other pages. It plays a short product clip in a picture-in-picture style frame, with tappable hotspots that show price and an add-to-cart action without taking the shopper off the page they are on.
Reel feed widget
A reel feed widget is a vertical, full-screen video feed embedded on a store, modelled on the swipe-up reel experience shoppers already know from Instagram and YouTube Shorts. Each clip plays one at a time, autoplays muted, and carries tappable product tags so a shopper can view a price and add to cart inside the feed.